Friday, August 31, 2012

If You're Gonna Be Somebody, Be Mike Birbiglia

Okay, so, you're probably thinking to yourself, "if I'm gonna be somebody, shouldn't I be me?"

I would argue no.

Not in this case. I'll tell you why:

1. Mike is great at what he does. He's a funny guy.

Video sticking? Bummer. Watch it here.

But he wasn't always so good (so he says, anyway. :))
He practiced and worked hard to hone his craft. He'll probably tell you he's still learning.

2. He's always cooking up something new.

He's not just a comedian. He writes books. He writes Off-Broadway plays. He stars in Off-Broadway plays. He acts in movies and television shows.

As you saw in the clip, he uses twitter, effectively!!, to promote himself and his products.

If you are a fan, like I am, there are many opportunities to stalk him to get your birbigs fix*. You can follow him on his blog, on twitter, and around the country for his tour. You can listen to him on the radio, on This American Life. You can buy his book and go see his brand new movie.

His fans are happy, are consumers of his products, and don't ever have to wait long to see what he comes up with next.

And what he comes up with may just be anything. I challenge you to be that creative in thinking about your professional life.

3. This dude is awesome.

Mike brings his family on tour with him--his brother and sister are commonly seen behind the scenes, selling his paraphernalia and managing things. Mike spends time meeting his fans and putting them at ease. He's always professional, and his message is always on target. He's consistently funny, self deprecating, and down to earth.

Because of his kindness, his fans are dedicated. Fans for life.

I challenge you to be Mike Birbiglia.

Learn to be great at what you do. Practice. Work hard. Keep trying new things. Give your fans new content as often as possible. Explore new ways to put yourself creatively out there. Be professional and kind.

And, come hang out with Mike and I tonight** *** at his movie, Sleepwalk With Me.

* I have to admit, it is my supremely awesome husband who continues to hook me up with tickets to Birbigs shows and events. Thanks, SK!
**Okay, so Mike might not actually be there in person.
***Mike, if you are in Cambridge, I'll be the girl in the blue hoodie with your John Hancock on the back.

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